Privacy Policy

You may read our entire Privacy Policy below and our Terms and Conditions here.

About the Appehtite.ca Privacy Policy

At Appehtite.ca and/ or Maple Leaf Foods, Inc. ("Appehtite" and/ or "Maple Leaf Foods"), we recognize the importance of your privacy. That said, it's understandable that you may be concerned with the information you provide to us or that is collected by us and how we use and disclose it. With these concerns in mind, we've developed the Appehtite.ca Privacy Policy, outlined below. This Privacy Policy explains Appehtite's privacy practices for visitors to our Web site at Appehtite.ca (the "Web site"). By using our Web site, you consent to the collection, use, storage and disclosure of your personal information as described in this Privacy Policy. This Privacy Policy is incorporated into and subject to the terms of the Appehtite Terms and Conditions. We reserve the right to change this Privacy Policy at any time. If we make any material changes to our Privacy Policy, we will post a new policy on the Web site and update the "last updated" date set forth above. Therefore, we encourage you to check our Privacy Policy whenever you visit the Web site to see if it has been updated since your last visit. If you have any questions about our Privacy Policy, you can contact us at http://mapleleaffoods.com/en/corporate/contact-us/.

Types of Information We Collect

How We Collect and Use Personal Information

Maple Leaf Foods, Inc. collects personal information from you at several different points on our Web site, as set forth below. In general, we use personal information for the purpose for which it was collected, for our own internal business operations, to respond to customer support inquiries and for other purposes as described below.

Registration; Other Information Submissions

Communication
As an Appehtite member, you will receive our transactional business communications (e.g. membership communications, administrative messages, etc.) at your email address. In addition you have the opportunity to opt-in to subscribe to one or more of our email subscription programs. If you opt-in to receive email from one of our subscription programs you will have the ability to opt-out at any time. See the Email and Newsletters section below for information on how to manage your subscriptions.

Email and Newsletters

When you submit your email address to us to initiate a subscription to one of our newsletters we ask for personal information such as your name and email address. This personal information is only used to send you the newsletter(s) you are opted in to receive. You may choose not to receive promotional emails or electronic newsletters from us by: (A) following the "unsubscribe" instructions in the specific email from which you wish to opt-out; (B) contacting [[Customer Service]] and specifying the particular email(s) from which you wish to be removed.

Public Forums
We may offer comment sections message boards, bulletin boards, blogs or similar public forums where you and other users of our Website can communicate. The protections described in this Privacy Policy do not apply when you provide information (including personal information) in connection with your use of these public forums. We may use personally identifiable and non-personal information about you to identify you with a posting in a public forum. Any information you share in a public forum is public information and may be seen or collected by anyone, including third parties that do not adhere to our Privacy Policy. We are not responsible for events arising from the distribution of any information you choose to publicly post or share through our Website.

Contests, Promotions, Offers, and Surveys

From time to time Appehtite may requests personal information from users via contests, promotions, offers and surveys. Participation in these contests, promotions, offers, and surveys is completely voluntary and you therefore may choose whether to disclose personal information in connection with these activities. Personal Information requested in these activities might include contact information (e.g., your name and shipping address) and demographic information (e.g., your postal code or age level). We use this information to notify you if you've won and to award prizes. We use information we collect in surveys for internal purposes, such as to ascertain the use of this Web site and improve its usefulness to you. These disclosures are discussed in greater detail below in the "Disclosure of Personal Information" section.

Customer Service

We collect personal information when you submit comments, statuses, recipes, questions or suggestions to our customer service department. We use the information you provide to respond to your submission and use the ideas to make site improvements.

Cookies, Web Beacons, and Log Files

Disclosure of Personal Information

Maple Leaf Foods, Inc. will not sell, rent, or share personal information with third parties without your prior consent except in the limited circumstances described in this Privacy Policy.

Children

We do not intend, and the Website is not designed, to collect personal information from children under the age of 18. If you are under 18 years old, you should not register for our services or otherwise provide information on our Website and should ask your parent to do so for you.

Third Party Web Site Advertising - General

We may use one or more third-party advertising companies to serve ads when you visit our Web site. We do not share personal information about you with any third party advertiser unless you give us permission to do so, separate from any permission you provide during the registration process. These advertisers might seek to use cookies and Web beacons to track session data about the ads you have seen and types of things in which you appear interested. These advertisers might also use combined information about your visits to our Web site and other Web sites in order to provide advertisements about related goods and services of interest to you. 3rd party advertising networks may place a cookie on your computer to tailor ad content both on Appehtite.ca and on sites within the third party network that you visit in the future.

Third Party Links

From time to time we might have links to other Web sites from our Web site. We do not control, and therefore cannot be responsible for, the collection, use, or disclosure of your information by any such third party Web site. Please carefully review the privacy policy of any third-party Web site that you link to from our Web site. The privacy policies of such Web sites might differ from that of our Web site; therefore, we encourage you to review and understand the privacy policies of such Web sites before providing them with any information.

Third Party Sources

Maple Leaf Food, Inc. might also obtain information about you from third parties, such as demographic marketing information, address verification, or third party mailing lists, and add such information to, or combine it with, your personal information. Should we ever obtain this information and link it to you, we will treat it all as personal information under this Privacy Policy.

Security

We use reasonable security measures to store and maintain personally identifying information so as to protect it from loss, misuse, alteration or destruction by unauthorized parties while it is under our control. We use secure socket layer ("SSL") encryption when transmitting certain kinds of information.

International Users
We collect, process, and maintain your information in Canada, where privacy laws might not be as protective as in your home country. If you are using the Web site from outside of Canada, by providing your information to us you are consenting to the transfer of your information to Canada for processing and maintaining in a manner consistent with this Privacy Policy.

Correcting/Updating Personal Information

We give you the opportunity to opt-out of receiving commercial e-mail from us by following the unsubscribe instructions provided in the message. Even if you opt-out in this manner, however, you will still receive account-related messages from us. To get placed on our "DO NOT E-MAIL" list, send a request to [[Link here]]. If your e-mail address is added to the "DO NOT E-MAIL" list, you will not receive any newsletters or other opt-in e-mail messages. Please note, however, that your e-mail address being placed on the "DO NOT E-MAIL" list does not prevent you from receiving "send-to-a-friend" e-mail messages, or email messages from third parties from which you requested information, products, or services from during or immediately after registration. To opt-out from messages from these third parties, or from any other communications that you receive directly from third parties, you must contact them directly in order to opt-out.

Contact Us

If you have any questions or comments about this Privacy Policy, the privacy practices of this Web site, or your dealings with Appehtite.ca, please contact us at http://mapleleaffoods.com/en/corporate/contact-us/ or use the following address phone or fax number:

Maple Leaf Foods Consumer Affairs
P.O. Box 61016
Winnipeg, Manitoba
R3M 3X8

Phone: 1-800-268-3708 (between 8:30 - 5:30 ET)

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